I’m a passionate brand advocate with a dynamic, people-first background that fuels my creative, community-driven marketing strategy. I bring relentless enthusiasm and a proven ability to elevate brands—often in unexpected ways—and I’m eager to join projects that spark joy and make a difference.
Take a look at my storied career to see just how I bring strong, joyful branding into any position I take on, from restaurant manager to nanny.
Scroll to Explore & Please reach out if you’d like to hear more!
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Waco, Texas. May 2025
I began a BBA in Marketing at University of North Texas in 2008. After a long hiatus filled with career, family, and world travel, I completed the degree through Tarleton State University online from my hometown of Waco, Texas. At Tarleton, I worked on projects to develop strategic marketing campaigns for global markets and excelled in a team competing in a competitive business simulation.
Lima, Peru. May 2024
Always eager to explore the world, I took part in a study abroad to Peru focused on global marketing practices. In the course, I explored marketing initiatives with a multicultural perspective, toured several economic development centers, and worked with a group of international students to develop and present solutions to further Peruvian economic advancement.
Waco, Texas. 2022-2024
Nannying while I finished my degree just wasn’t enough growth at once for me; so I expanded my reach and developed a summer-long nanny-share program designed to entertain and engage children from 3 families. My instinct to brand the concept came naturally, and helped to keep the group feeling cohesive and connected 3 summers in a row! I organized activities, feild trips, and educational lessons for 7 kids ages 3-11 without getting lost in the chaos.
January 2024 - December 2024
Working for Brooks & Banks as a Marketing Strategist, I Developed a brand kit and strategic plan for Aires Tech. Click the picture above to see samples!
January 2024 - December 2024
I worked with a content coordination team to organize a strategic content calendar for Aires Tech’s Wave Forward podcast, blog, and social media channels and wrote a few of the blogs myself. Click the picture above to see samples!
Waco, Texas. 2021-2023
As secretary of Sanger Heights Neighborhood Association, I volunteered my time and skills to help with social media content strategy and creation, branding elements for signage and email marketing, and organized events from meetings and holiday parties to the annual 5000-attendee Halloween on Colcord event.
Waco, Texas. 2019-2021
As a restaurant manager, I pitched in my graphic design skills and passion for branding to establish and support Honky Tonk Kid BBQ’s brand consistency, online menu, restaurant signage, sales promotions, and fine dining events.
Waco, Texas. 2021-2023
I worked as the social media coordinator, event manager, and Front of House Manager at King’s Landing Games & Butter My Biscuit. I initiated and led several exciting projects while building this niche gaming community.
Waco, Texas. 2015-2019
I established the brand voice for Truelove Bar, integrating staff and products into experiential marketing events that took advantage of live video trends and culturally relevant trends. During this time, I developed my strengths in content calendars and creation. Click the image above for some social media content I created for Truelove.